Spotify now allows advertisers to specifically target podcast listeners

Discussion in 'privacy problems' started by ZMsiXone, Jun 17, 2019.

  1. ZMsiXone

    ZMsiXone Registered Member

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    EUROPE/poland/germany
  2. mood

    mood Updates Team

    Joined:
    Oct 27, 2012
    Posts:
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    Spotify will use everything it knows about you to target podcast ads
    One step closer to becoming a podcast ad network
    January 8, 2020
    https://www.theverge.com/2020/1/8/21056336/spotify-streaming-ad-insertion-technology-ces-launch
    Spotify: Spotify’s Head of Global Ads Business and Platform Jay Richman Talks New Spotify Podcast Ads

    Spotify for Brands: Rewriting the Playbook for Podcast Advertising
     
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