Kaspersky PURE Released... :) Kaspersky's Version of Total Security

Discussion in 'other anti-virus software' started by sourav_gho, Jan 1, 2010.

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  1. sourav_gho

    sourav_gho Registered Member

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    Download Link:
    http://devbuilds.kaspersky-labs.com/devbuilds/pure9.0.0.192/

    A brief description and screenshots

    Apart from KIS, it includes these additional features:
    Information security- backup, encryption, virtual keyboard, password manager
    It has administration tool, to control it in remote computers
     

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  2. tekkaman

    tekkaman Registered Member

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    ugh -_- the simple 3 choice menu reminds me of Norton 360. Why do companies have to emulate each other. I have to admit it looks prettier though ^^
     
  3. Fajo

    Fajo Registered Member

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    Rolf It looks like they ripped of Norton 360. Did Norton buy out kaspersky or something ? o_O
     
  4. acr1965

    acr1965 Registered Member

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    When I heard Kaspersky Pure I was hoping for an av only (scanner/sigs).
     
  5. icr

    icr Registered Member

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    Hmmm
    what version is the AV engine same as v2010 or newer:doubt:
     
  6. sourav_gho

    sourav_gho Registered Member

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    Yes, it uses the same av engine of v2010.
     
  7. Legendkiller

    Legendkiller Registered Member

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    I really don't know why so many companies had to follow Norton-360 and its design...
    I think it was highly un-necessary for a good company like kaspersky to do this...
    wonder how good are sales figure of n-360,mcafee TP?
     
  8. zfactor

    zfactor Registered Member

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    a lot of people i know in places like staples and office depot's etc that work there said 360 outsells both nav and nis by a good margin.. that least from what they see people walk out with
     
  9. NAMOR

    NAMOR Registered Member

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    To make the transition for new customers easier. If a new product that looks familiar and the customer is comfortable with it, I assume that they would be more likely to buy it.
     
  10. icr

    icr Registered Member

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    I also agree with you but there are many naive users out there those who don't know or know little about computers so they normally prefer AIO suites as they provide well round protection including tune-up,password manager....so on....

    I would prefer any of AIO suites for my mom and dad as they both have less knowledge about computers and mainly use for chatting with my sister(she is in US) and some what surfing nothing more than that.
     
  11. steve1955

    steve1955 Registered Member

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    this is a beta:-things may(read will!)change when product is released,one of the changes could be the GUI,it may be completely re-designed,but no matter what it looked like some would dislike it!
     
  12. format_c

    format_c Registered Member

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    Kaspersky changes GUI every year a lot. so, it's very hard for his customers to mirgate to new version. take a look at corporate market there is no Kaskersky and never will be
     
  13. Blackcat

    Blackcat Registered Member

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    Although a lot of their sales are in retail, overall Kaspersky seem to be doing good business overall in their Home market, unless their figures have collapsed over the last year.
     
  14. nikanthpromod

    nikanthpromod Registered Member

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    Kaspersky Pure, so their other products are impureo_O

    Bad name:cautious:
    Its should be Kaspersky 360:ouch:
     
  15. zfactor

    zfactor Registered Member

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    or something like kaspersky total solution, or similar to that. i agree pure is kinda not a great name.. doesnt tell people really what it is at all..
     
  16. stratoc

    stratoc Guest

    agreed, i saw 'pure' i was guessing a stripped down/ less bloaty version of 2010, quite the opposite :cautious:
     
  17. Fly

    Fly Registered Member

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    I wonder what 'PURE' stands for. o_O
     
  18. Baz_kasp

    Baz_kasp Registered Member

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    Actually, that is the version that will be released.
    I dont like the name or the interface...and think marketing need a slap for that. :D
     
  19. PC__Gamer

    PC__Gamer Registered Member

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    to me, it looks more like bitdefender than Norton 360.
     
  20. format_c

    format_c Registered Member

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    LOL. that's bad proflink. it's well known Kaspersky site. about 10 times less than said there.
     
  21. Baldrick

    Baldrick Registered Member

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    Yuk! I think that they need to hire Pipkin and get a proper UI designed/implemented.

    I for one will NOT be moving to this...don't really know what to call it. :mad:

    As as to the great unwashed walking out of stores with more copies of Norton 360 than NIS 2010 or NAV 2010...well, there is gullible and more gullible. I strongly suspect that most of these people have done little or no research and have just taken advice from (what I have very often found to be) extremely ill informed sales assistants...but then I could be accused of being cynical and elitist. ;)
     
  22. Baz_kasp

    Baz_kasp Registered Member

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    Regardless of the so called affiliations, KL is the market leader in Russia...you can't really argue with that. At any rate they have a higher going rate than Dr.W :)
     
  23. zfactor

    zfactor Registered Member

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    actually 2 people i know do not even try to sell norton since they dont use it and like otherwise. 1 of them pushes kaspersky. and he said even still they always go back to the norton box and even then he says ok you dont need 360 the nis will do all you need they still leave with 360 the majority of the time. he said the norton box must put off some kind of a smell or signal that draws them in jokingly.. but its prob just the most well known name along with mcafee over the years which he said they also sell a lot of :gack:
     
  24. PC__Gamer

    PC__Gamer Registered Member

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    why do some companys feel the need to bring out these 'total protection suites'

    to me, it seems alot of junk for a higher cost.
     
  25. Fajo

    Fajo Registered Member

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    If people did not buy them they would not produce them. As long as there is a demand for this kind of thing it will always be marketed to.
     
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