DoubleClick agrees to change privacy policy

DoubleClick agrees to change privacy policy

Online advertising service DoubleClick Inc. has agreed to pay $450,000 and alter its privacy policies to end a 30-month investigation into its use of consumers' personal information by 10 states.

In a statement today, DoubleClick said it has agreed to adhere to specific requirements regarding disclosure, data storage and data usage. However, the company said the settlement agreement was not an admission of wrongdoing.

"In order to maintain its position as a leader in online privacy, DoubleClick has worked closely with the attorneys general to build upon the robust privacy practices it has already implemented," Elizabeth Wang, general counsel for DoubleClick, said in the statement.

A DoubleClick spokeswoman said the company had no additional comments.

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Doubleclick is to be commended for NOTHING!

I like the part about how Doubleclick can use cookies to track any given computer... Not this one sweetcheeks. Spies are spies and spammers are spammers and crap installed without the knowledge and consent of the owner of the machine is still CRAP and should be as illegal as breaking and entering.

 

i had to chuckle over the pocket change. won't mean anything to them. consider what was spent by the taxpayers. i'm sure if was a lot more than $450,000.

 

Mwahahahhhahahhahhhaha!!!! Pantomime season is early this year!

Hahahahhahahahhah!

Privacy? What the hell has Doubleclick ever known (or cared) about privacy?

 

Aw come on Checkout they jus tleft out one word... they meant -

"in order to maintain its position as a leader in destroying online privacy"


We all make mistakes, right?