Apple eyes the TikTok generation with an updated version of Clips

guest · Oct 28, 2020

Apple eyes the TikTok generation with an updated version of Clips
October 29, 2020
https://techcrunch.com/2020/10/28/apple-eyes-the-tiktok-generation-with-an-updated-version-of-clips/

Apple is today rolling out an update to its video creation app, Clips, which brings much-needed support for vertical videos, allowing for sharing to TikTok and the “Stories” feature in other social apps. The addition is one of several arriving with the release of Clips 3.0, which also introduces support for horizontal video, as well as HDR for iPhone 12 users, along with other smaller changes, like new stickers, sounds and posters, for example.

Apple’s Clips was first launched in 2017 with an eye on being a first stop for video creation before publishing to Instagram. But the app’s support for only square-formatted video has since become outdated.
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Clips 3.0 introduces supports both 16:9 and 4:3 aspect ratios, in addition to the square format. When the app is opened on iPad, it will default to the landscape format, which can be particularly useful in educational scenarios where teachers are using the app in the classrooms with students.
On iPad, Clips users can also interact with the app when their iPad is in a case, like Magic Keyboard for iPad and others.

Clips’ overall user interface has been refreshed, too.
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With its expanded focus on vertical video, Clips has the potential to reach a much broader audience.
The new version of Clips is rolling out today to users worldwide.
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Apple: Clips gets its biggest update ever

Apple’s video creation app for iPhone and iPad features a refreshed interface, support for vertical and horizontal video, and HDR recording with iPhone 12
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Clips (App Store)

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Apple eyes the TikTok generation with an updated version of Clips

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