The name of the Webroot Prevx baby?

Webroot SecureAnywhere is nasty in the mouth.

Name it Webroot Prevx and we will know what it's about. Both names have reps.

 

They probably paid some consulting firm big bucks to come up with that.

 

I've got the feeling that this dreadful, unattractive name must be the idea of one of their directors or executives, since I believe that no self-respecting, even semi-talented copywriter would offer it as appropriate.
The name is redolent of e.g. "whatever", and is very non-specific, undescriptive, and most of all unattractive and forgettable.
It detracts from a wonderful product imo.

 

I dont like the name either,Sounds like a portable device.Not a bad name for a tazer.

 

The name really is a mouthful compared to Avira, Avast, Norton, Norman, Panda and Prevx etc. Try and say Webroot SecurAnywhere three times fast after two or three beers... Thats why I just go with WSA.

 

Webroot can still name the product Webroot Prevx. Webroot is first, indicates ownership; although the core is Prevx and Safeonline with added modules from Webroot. The Webroot additions make an awesome program awesomer.

 

I don't really care about the name, as long as it stays effective, and won't cripple the free and other existing versions.