Yahoo and Mozilla Form Strategic (search) Partnership

Discussion in 'other software & services' started by chachazz, Nov 19, 2014.

  1. chachazz

    chachazz Updates Team

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    Mozilla Blog: New Search Strategy for Firefox: Promoting Choice & Innovation

    Highlights:
    Today we are announcing a change to our strategy for Firefox search partnerships. We are ending our practice of having a single global default search provider. We are adopting a more local and flexible approach to increase choice and innovation on the Web, with new and expanded search partnerships by country:

    United States
    • Under a new five-year strategic partnership announced today, Yahoo Search will become the default search experience for Firefox in the U.S.

    • Starting in December, Firefox users will be introduced to a new enhanced Yahoo Search experience that features a clean, modern interface that brings the best of the Web front and center.

    • Under this partnership, Yahoo will also support Do Not Track (DNT)** in Firefox (**Initially using Disconnect tracking list which Disconnect open sourced.)

    • Google, Bing, DuckDuckGo, eBay, Amazon, Twitter and Wikipedia will continue to be built-in as alternate search​


    Serach choices for Russian and China are outlined.


    All Countries

    • Firefox is a browser for everyone, regardless of search preference.
    • Firefox will now have more choice in search provider than any other browser, with 61 search providers pre-installed in Firefox across 88 different language versions
    • While we have decided to not renew our agreement for global default placement, Google will continue to be a pre-installed search option.
    • Google will also continue to power the Safe Browsing and Geolocation features of Firefox.
    • We will now focus on expanding our work with motivated partners to explore innovative new search interfaces, content experiences, and privacy enhancements across desktop and mobile.
     
  2. Daveski17

    Daveski17 Registered Member

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    *Han Solo voice*: "I have a strange feeling about this."
     
  3. Mayahana

    Mayahana Banned

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    Herein is why they started ad-tabs.. Google deal was going away.
     
  4. siljaline

    siljaline Former Poster

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  5. chachazz

    chachazz Updates Team

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    And now from the other party in the deal - Marissa Mayer, Yahoo CEO
    http://yahoo.tumblr.com/1313
     
  6. Hadron

    Hadron Registered Member

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    I think they have backed a loser. Who really wants to search with Yahoo! ?
    And Yahoo! Messenger has all but been killed off by Skype.
     
  7. CloneRanger

    CloneRanger Registered Member

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    Well, it's a clever move by Marissa Mayer, as it keeps Yahoo in the loop, for @ least another 5 years. I don't have ANY SE in my FF, as i've removed them, but you might be surprised that many "regular" users will now use Yahoo, i think.
     
  8. siljaline

    siljaline Former Poster

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    Some may avoid using any of the search engines due to privacy issues and add a proxy search,
    "such as" Disconnect - https://search.disconnect.me/
     
  9. siljaline

    siljaline Former Poster

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  10. siljaline

    siljaline Former Poster

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  11. Victek

    Victek Registered Member

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    How is this new arrangement with Yahoo any worse than the current arrangement with Google? Is Yahoo Search any more problematic in terms of data mining and advertizing?
     
  12. Daveski17

    Daveski17 Registered Member

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    In all honesty Yahoo! Isn't a bad search engine and I preferred it once. Their mail used to be good once as well. Regardless of what I stated earlier this could actually work well for Mozilla and Yahoo!.
     
  13. ArchiveX

    ArchiveX Registered Member

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    -For Yahoo!, it is a win situation. :thumb:

    -For Mozilla Firefox, is it a win situation, too? :confused:
     
  14. siljaline

    siljaline Former Poster

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  15. MrBrian

    MrBrian Registered Member

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    I do, with Add to Search Bar extension.
     
  16. allizomeniz

    allizomeniz Registered Member

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    I like the idea of 61 different search engines by default. No matter how good a search is, no one provider is sufficient. The more options the better as far as I'm concerned. :)
     
  17. siljaline

    siljaline Former Poster

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  18. siljaline

    siljaline Former Poster

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  19. safeguy

    safeguy Registered Member

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    Revenue diversification was badly needed so no surprise. Mozilla made the right move here IMO.
     
  20. mattdocs12345

    mattdocs12345 Registered Member

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    Im really surprised Microsoft didn't push their Bing search engine into Firefox. MS needs to be more aggressive in that respect. Microsoft - Mozilla partnership would have bought Firefox $$$ and ability to compete better against Chrome.
     
  21. Minimalist

    Minimalist Registered Member

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    MS probably wouldn't like to finance browser that competes with their IE.
     
  22. safeguy

    safeguy Registered Member

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    Well, Bing is included as alternate search. If you meant set as default, then they have done it 3 years ago.

    http://blogs.bing.com/search/2011/10/26/introducing-firefox-with-bing/
     
  23. mattdocs12345

    mattdocs12345 Registered Member

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    Yeah but for sure Google is bigger threat to Microsoft than Firefox ever will be. So Microsoft would actually benefit to support a small non-profit corporation in exchange of depriving Google of greater grasp on the Internet. Even if that corporation directly competes with Microsoft.
    This makes me think that Microsoft is still very short sited.

    The enemy of your enemy is your friend. Why did Microsoft miss on that!?!?!
     
  24. Minimalist

    Minimalist Registered Member

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    Since new deal is only for U.S. they can still try to reach agreement on other markets.
     
  25. safeguy

    safeguy Registered Member

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    Not really. Bing is the money making machine, not IE.

    It's a matter of fine balance for MS - while they would like more people to use IE with Bing, they also need to consider how much returns they can get by "buying" part of the browser market share to increase adoption and usage of Bing.

    It's all about experimenting. It's the same reason why Google still funds Mozilla despite having their own browser (they can't afford to lose a sizeable percentage of users) and why Mozilla is diversifying it's revenue stream through multiple partners (they can't afford to let Google monopolize the market and ditch them)
     
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