I was a bit surprised to discover that it cost me $5.00 over list price to renew the license that I bought last year, just because I had bought it at Microcenter. I purchased my initial 3-user license for ESET NOD32 Antivirus 4 at Microcenter in the summer of 2010. I have been extremely happy with the product. In the last few weeks, I started receiving indicators that my license was expiring and that I needed to renew it. I went to ESET's renewal page, noted the one-year renewal price of $44.99 and started the renewal process by entering my username a email address. I then ended up at a Microcenter branded page to renew and was quoted a one-year renewal price of $49.99. I played around at the ESET site and could find no way to renew at ESET for the lower price. Now, I am really bummed that I bought my initial license at Microcenter. It appears that I have to pay whatever price Microcenter wants to charge for renewals, in perpetuity.