I doubt that the advertisement industry will just roll over and compromise. What we will see is a shift towards more subtle methods of tracking and inclusive forms of advertising with content, in much the same way attackers have shifted away from more obvious methods of attack, but the use of exploits and malware has become inclusive with content.
The Web needs systems for transparent and anonymous micropayments. I'd be happy to pay $0.01 to $0.10 per article, depending on quality and length. Ensuring access by the poor is also important. Perhaps something analogous to public libraries could develop. Maybe funded by donations.
WTF is "Privowny"? Yeah, typo for privoxy... but more than that, it's an indication of the (lack of) competence of the TechnownogyReview staff. Clickbait everywhere ya turn. Wait, maybe Shoshana Whatsherface at Haaaaaavard sent them the entire article, as an opportunity to see his/her name in print?
There are ads that might be something you were interested in but you click and the item is no longer available or the website never loads. This is worse than false advertising to me. Just Clickbait that's all somebody making money for nothing ! rrrh1 (arch1)
Man oh man. I dunno about the rest of you long time good members but spamming online ads is not only cramming everything but the kitchen sink as in multiple repeating STUPID distracting ADS but it's literally made those websites completely useless IMO. Not to mention sneaking AUDIO spam embedding in them too. And here i thought that we security buffs had finally made serious inroads in spreading the word for many on blocking techniques that would been enough for them to fashion their sites to at least make them readable. It's surpassed even our old nemisis Coolwebsearch in the notorious nature that ADS have completely saturated websites with all kinds of flash and Jquery CRAP with total lunacy.
My policy, for many years, has been not to click on an advertisement. (It's similar to my policy of not clicking on links in emails or attachments.) If the advertisement offers something of interest (very rarely does) I search on line for the item and see what comes up. ---- rich