Proactive Protection: a Panacea for Viruses?

izi · Jun 29, 2006

Oleg GudilinSenior Marketing Researcher of strategic marketing, Kaspersky Lab
Virus attacks have firmly established themselves as the leading IT security threat. Not only do they result in financial losses, but they also serve as a vehicle for many other security threats, such as the theft of confidential information and unauthorized access to sensitive data. The antivirus industry has responded by coming up with a number of new approaches to protecting IT infrastructures - to name a few, these include proactive technologies, emergency updates during outbreaks, significantly more frequent antivirus database updates, etc. This paper is the first in a series of articles that will provide more information on the newest technologies used by antivirus companies and help users to judge the effectiveness of these technologies more objectively. In this article, we will focus on proactive technologies.
Virus attacks cause enormous damage and, equally important, the number of types of malicious code is growing at an increasing rate. In 2005, growth in the number of malicious programs exploded: according to Kaspersky Lab, the average number of viruses detected monthly reached 6,368 by the end of the year. Overall growth for the year reached 117% compared with 93% for the previous year.
Likewise, the nature of the threat itself has changed. Malicious programs are not only much more numerous, but also significantly more dangerous than ever before. The antivirus industry has responded to the challenge with a number of new approaches to antivirus protection, including proactive technologies, shorter response times to new threats that can cause outbreaks, as well as more frequent antivirus database updates. This article provides a detailed analysis of the proactive protection, often promoted by vendors as a panacea for all existing and even all possible viruses.
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Proactive Protection: a Panacea for Viruses?

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Proactive Protection: a Panacea for Viruses?

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