One out of seven people use social networks, study shows

not surprised. people are social beings and its in our nature to behave like this.

 

I kinda look at it the other way... that's an awful lot of people who don't...

 

Im sure Mark feels the same way lol. Don't worry his working on evil plan to get your grand mom on facebook too.

 

And thank God I'm not one of them.

mattdocs, I think you are wrong. Everywhere now you see people in public, playing with their phones, texting, headphones on, that is NOT being social, its almost like they are shutting themselves off from the real world. To me being social is not sitting at a screen, it is interacting with people, talking to strangers, not ignoring them. I have no idea where we are headed 20 years from now but I'm thinking it won't be good.

 

Yeah, I agree to some extent, face to face communication is best, but all the new technology is communicating too, so who knows.. You can't really fight it, it's inevitable and it's here. Time will tell what the effects really are...

 

To be honest, i expected way more than 1 out of 7 . . .

 

Right on.
I live in the Southern US, and I see a marked difference between generations.
In any public place, i get amazed at the rudeness of people who are too engrossed in their phones to hold a door, to say good morning, to say excuse me. "Southern hospitality" is a real thing, but it's dying very quickly.

 

I'm glad I'm one of the 70%. In fact I hardly ever use the Interweb.

 

Actually they are socializing but in a different way. They are still interacting with other people. But I do know where you coming from. And you do have a point. I think it's a matter of keeping a healthy balance.

 

When did 1 out of 7 equal 30%?

 

It's worldwide, some nations are more than 1/2.

Even though it said almost and 22.8%, you're right.

 

1 out of 7 is 14.28%......

 

Well, Wilders is a good social place too

 

I have read where younger users are rejecting Facebook because their parents are using it so it's not 'cool' anymore.

 

Hopefully, one day it will be considered "cool" to socialize via genuinely private/secure systems and the generation(s) that embrace that will go on to start cleaning up the mess that is accelerating now.

 

I wonder how one defines 'using'.
Mrk

 

They're probably using Google's standards of using a social network.

 

Right, that's exactly what it is. That site needs to proof read their content. Not only is the percentage way off, but they have misspellings.

 

Extreme connectedness is just another form of extreme busyness, and extreme busyness undercuts effectiveness (pretty much the point of Tom DeMarco's book, ~Slack~.) I think a case can be made that it's also injurious to meaningful thought, since hyper-interactives are too continually involved to spare a moment for sober reflection. I don't think it's social media, per se, that's a problem. It's simple connectedness. You have to wonder if that is, in some way similar to gambling, addictive. Some people can keep it in balance and some just can't keep it under control. Maybe someday there will be Tweeters Anonymous groups.

 

What world do you find those in?

 

The study was made by eMarketer (link to the original article), and after looking at the "methodology" they used, that is described on their site, I'd tend to take the results with a grain of salt...

 

Wait a minute - doesn't 30% imply more than 1 in 4 and less than 1 in 3 neither of which is anywhere close to 1 in 7, i.e. 0.142857143 or 14.3 % approximately.

-- Tom

 

Thats true for youngsters in the Netherlands between 16-19 years old.
According to a study by research company Global Web Index, the number of pageviews has dropped by a stunning 52% when comparing Q2 2012 with Q2 2013.
Numbers for Malaysia -45%, France -44%, Turkey -43% and USA -16%. link

I guess it's not just young folks feeling watched by their parents on Facebook, it's probably not cool/hip/(phrase-du-jour) when auntie, granddad and all the elderly neighbours are there also (as in 'elderly' for teens; everyone over 35 years old).

WeChat, SnapChat (world's most insane 20-something entrepreneurs*) and Vine are newcomers (that can offer a user base of consumers that is actually interesting for those brands/advertisers who want to reach the youth) with growth percentages between 600-1000% over a 6-month period
I see a nasty kink in Facebooks business model. It's just too big. Thus not attractive anymore for hipsters taking themselves serious.

*link