Netflix and YouTube streaming video is about to get a lot faster

ronjor · Mar 28, 2018

by Stephen Shankland March 28, 2018

AV1 compression technology from companies like Google, Microsoft, Amazon and Netflix is here. And it's blowing up the video industry's patent rules, too.
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guest · Apr 11, 2018

New AV1 Video Codec Is Actually Fast, Facebook Benchmark Reveals
April 11, 2018
https://www.bleepingcomputer.com/ne...-is-actually-fast-facebook-benchmark-reveals/

The recently released AV1 video codec works better than expected, according to Facebook engineers, after putting the new technology through a benchmark test that tried to mimic Facebook's real-life production environment as close as possible.
The new AV1 video compression technology (codec) launched on March 28 and is the creation of the Alliance for Open Media, an organization consisting of numerous technology firms.
AV1 is a mashup of three other codecs
Work on the AV1 (AOMedia Video 1) codec started in 2015, when Google, Cisco, and Mozilla+Xiph.org pooled together three codecs —VPX, Thor, and Daala— into a new project that aimed to create a royalty-free codec that they planned to make freely available to anyone on the video market.
Facebook benchmark confirms AV1 superiority
This is where Facebook's engineering team decided to conduct their own test in conditions that resembled a real-life production environment and not a pristine laboratory setting.
AV1 should cut down costs and lower the bar for new companies to enter the video streaming market. This doesn't necessarily mean creating video streaming portals like YouTube or Twitch, but even the simple things of adding live video broadcasting to small-time instant messaging applications, which now should be cheaper and on-par, performance-wise, with bigger apps.
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guest · Feb 5, 2020

Netflix for Android adopts AV1 video codec, currently limited to Save Data mode
February 5, 2020
https://www.androidpolice.com/2020/...eo-codec-currently-limited-to-save-data-mode/

AV1 is the hot new video codec on the block, offering around 30% better compression than Google's VP9 standard without a noticeable loss in picture quality. With Chrome and Android now supporting the format natively, many services have started to switch to it, and now Netflix is joining the fun.

"Today we are excited to announce that Netflix has started streaming AV1 to our Android mobile app," the company wrote in a blog post. "Selected titles are now available to stream in AV1 for customers who wish to reduce their cellular data usage by enabling the 'Save Data' feature."
The company hopes to eventually bring AV1 streaming to all platforms, which definitely sounds exciting — for people with home internet data caps, Google Stadia needs all the gigabytes it can get.
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Netflix: Netflix Now Streaming AV1 on Android

Our AV1 support on Android leverages the open-source dav1d decoder built by the VideoLAN, VLC, and FFmpeg communities and sponsored by the Alliance for Open Media. Here we have optimized dav1d so that it can play Netflix content, which is 10-bit color. In the spirit of making AV1 widely available, we are sponsoring an open-source effort to optimize 10-bit performance further and make these gains available to all.
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guest · Oct 10, 2020

Windows 10 is getting hardware-accelerated AV1 video this fall
October 10, 2020
https://www.bleepingcomputer.com/ne...ing-hardware-accelerated-av1-video-this-fall/

Microsoft and hardware partners are bringing hardware-accelerated AV1 video support to Windows 10 this fall.

Windows 10 currently support AV1 videos but uses your CPU to decode the video stream. The problem is that CPU decoding can cause high CPU utilization, which creates more heat, increased battery drain, and lag when watching a video.
With hardware-accelerated AV1 video support, your graphic card's processors will be utilized instead to decode the video, resulting in lower CPU usage and increased battery life.

To take advantage of hardware-accelerated AV1 video support, Microsoft states you will need Windows 10 1909 or later and newer hardware installed on your computer.
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Microsoft: AV1 Hardware Accelerated Video on Windows 10

Here are the components required to experience hardware accelerated AV1 video on Windows 10:
• One of these new GPUs or CPUs:

• 11th Gen Intel Core processors with Intel Iris Xe Graphics
• NVIDIA GeForce RTX 30 Series GPUs
• AMD Radeon™ RX 6000 Series Graphics (coming soon)
• Windows 10 build 1909 or later
• The AV1 Video Extension
• A web browser or other application with hardware acceleration support for AV1, including apps built on top of Media Foundation
• As is common with new features like this, you may need to update your graphics driver from time to time to get the latest features and improvements.
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guest · Nov 10, 2021

Netflix starts rolling out more efficient AV1 codec to TVs following Android devices
November 10, 2021
https://9to5google.com/2021/11/10/netflix-av1-tv-support/

The AV1 streaming codec is something that Google and others are behind bringing to the mass market, and slowly it’s expanding. This week, following successful tests on Android smartphones and tablets, Netflix has announced that it will bring AV1 to TVs.

In a blog post this week, Netflix confirms it will start using the AV1 codec on some TVs. AV1, which has been available since 2018, allows for the more efficient encoding and decoding of data for streaming, leading to higher quality for the end user and better use of bandwidth for providers. However, the codec relies on hardware support.
To ensure that TVs using AV1 streams will provide a good experience, Netflix says it analyzes the steam to ensure the device is spec-compliant for AV1 decoding.
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guest · Mar 20, 2022

Two years after Chrome and Edge, Firefox is getting AV1 hardware acceleration
March 20, 2022

According to an update made to a post on Bugzilla, The Mozilla Foundation is finally ready to add hardware acceleration for the AV1 video format. Developers plan to implement improved AV1 support in the upcoming release of Firefox 100, scheduled to arrive on May 3, 2022.
Shifting AV1 video processing from software to hardware improves efficiency and reduces energy consumption, resulting in better battery life on tablets and laptops.

Google and Microsoft announced hardware-accelerated AV1 video in Chrome and Edge in late 2020. Mozilla, on the other hand, did not rush to introduce improved AV1 support in Firefox.
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Several months ago, Mozilla said only ~2% of all PCs meet those requirements, so hardware acceleration for AV1 was not a priority for Mozilla Foundation. Now Firefox is ready to reach feature parity with Edge and Chrome in this regard.
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reasonablePrivacy · Mar 21, 2022

Qualcomm is adding AV1 support, which could be huge for online video
https://www.protocol.com/newsletters/entertainment/av1-open-video-codec

Internally known as SM8550, the chip is expected to be introduced at the end of this year at the earliest, which means we shouldn’t expect any phones powered by it until 2023.
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