Google Roboto Serif is a new font designed to improve reading experiences online

guest · Feb 18, 2022

February 18, 2022

Google has developed Roboto Serif, a new typeface that attempts to make reading online easier. The new font still uses the same vertical proportions of Roboto Sans, which makes mixing the serif and sans-serif easier with little to no visual jarring.

Google has indicated that Roboto Serif addresses these limitations by tweaking the design of the font. The new font seems to have dynamic visual elasticity, which means it can automatically change and optimize the letterforms for different sizes of modern displays. In other words, Roboto Serif should look just as good, clean, and legible on a smartphone as it does on a large monitor.
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Gazdowicz and his team reportedly “atomized” the letterforms, breaking down the serif typeface to its elemental parts. Then they built them back up by experimenting with various proportions, contrast types, terminal shapes, and serif shapes to find out what was most legible for each character.
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Roboto Serif is open source and available now from Google Fonts.
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Roboto Serif Specimen: https://storage.googleapis.com/material-design/downloads/Roboto_Serif_Specimen.pdf

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Google Roboto Serif is a new font designed to improve reading experiences online

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