I make it no secret that I have had my personal data breached in a large way, directly from several large companies I have/had accounts with. Man did it suck. I hope their board room folks are reading this article. How can any responsible company not consider either this or something similar? Unfortunately the answer is they are never levied a fine for their irresponsibility and leave their customers hanging. We the customers get to vote with our feet!! But the new company might not be any better. Anyway, thanks for the link it was a good read.