Citymapper losses widen to £7.4 million as travel app struggles to cash in on popularity

guest · Jan 2, 2023

Citymapper saw losses in 2021 of £7.4 million, up from £6.3 million in 2020
By Paul Hill @ziks297 - January 2, 2023

Citymapper, a popular rival to Google Maps for commuters residing around major cities, has reported losses of £7.4 million in 2021 – in 2020, its losses were £6.3 million. These figures show that the company is struggling to find a way to make a profit despite its popularity in the UK and elsewhere.

One of the major contributors to the losses was COVID-19. With the UK bringing in various restrictions over the course of the pandemic and people being encouraged to work from home, the need for apps like Citymapper was reduced.
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The company has been taking several steps to make itself profitable, for example, free users are shown non-personalized ads. It also offers a paid service called Citymapper Pass for London residents which gives you access to a range of transportation modes via a travelcard including the tube, bus, rail, ride-hailing, black cabs, Lime e-Bikes & Scooters, and Santander Cycles.

Source: Citymapper (PDF) via The Telegraph (Yahoo! Finance)
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Citymapper losses widen to £7.4 million as travel app struggles to cash in on popularity

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Citymapper losses widen to £7.4 million as travel app struggles to cash in on popularity

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