Bing Now Highlights Microsoft Copilot Over Other AI Assistants

stapp · Mar 5, 2025

Microsoft is leveraging its Bing search engine to promote Copilot, its AI-powered assistant, by surfacing ads and direct recommendations when users search for competing AI tools. This move is part of Microsoft’s broader strategy to position Copilot as a leading AI assistant amid growing competition from OpenAI’s ChatGPT, Google’s Gemini, and Anthropic’s Claude.

Users have reported that searches on Bing for terms like “best AI assistant” or direct queries for other AI tools often result in Microsoft promoting Copilot at the top of the results. In some cases, Bing displays banners or suggested links encouraging users to try Copilot instead.
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https://www.ghacks.net/2025/03/05/bing-now-highlights-microsoft-copilot-over-other-ai-assistants/

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Bing Now Highlights Microsoft Copilot Over Other AI Assistants

stapp Global Moderator

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Bing Now Highlights Microsoft Copilot Over Other AI Assistants

stapp Global Moderator

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