Microsoft-signed “BGAUpsell.exe” pushes Bing on Windows and Chrome users

Wow. If they put that effort into making it good instead of trying to force it maybe they would have something.

 

for the german audience
https://www.drwindows.de/xf/threads...-jetzt-frei-haus-direkt-von-microsoft.185912/

 

Nothing says more: "...that this behavior was unintended" than the filename:BGAUpsell.exe

 

Yeah, did they put it in the same folder as SpyOnYou.exe and StealYourData.dll?

 

someone linked to this reddit thread months ago:
https://www.reddit.com/r/sysadmin/comments/14u0nd4/bing_in_chrome_popup/

wtf microsoft? seriously?
in german, sorry
https://www.borncity.com/blog/2023/...ei-anmeldung-am-benutzerkonto/#comment-155542

in short - if someone is using edge with its ms account to sync, several policies wont work.

in english
https://hitco.at/blog/apply-edge-policies-for-non-domain-joined-devices/

i dont use any ms account, but my edge is synced separately, thats possible.

 

I haven't see this on me boxen, as I tightly control when and what runs (and of course edge is disabled), but this seems to be simply part of the wider lowiqfication of the internet.
Mrk

 

I first spotted it on August 25, and allowed, of course. However, I decided to place it under the blocked apps list in the firewall.





P.S. Running Windows 10 Pro

 

If the Bing AI is so good, Microsoft wouldn't have to upsell it!

 

Another Reddit thread from 2 months ago:
https://old.reddit.com/r/computerviruses/comments/149x25h/bgaupsell_what_is_this_bing_popup/

VirusTotal Behavior.

File wasn't on my Windows 10 VM (yet?).

 

I object to it because if I want to run AI, I can do it myself. I don't need Microsoft to "help" me with it!

 

Back in the day I had to block Microsoft's repeated attempts to upsell me on Windows 10! I hate being pestered to do a forced upgrade. Didn't need nor want. This seems like a variation on the same.

 

File was temporary and is pfft....