Nothing new here, and already going on for years: "Who we are Starting out as a small Australian family business in the 1980s, Isentia has become a global leader in delivering crucial business intelligence, operating in 18 offices across the Asia-Pacific, Europe and the US. The Isentia story is a compelling tale of how passionate people had the drive to create innovative, technologically advanced media intelligence products that are today used by over 5,000 clients around the world." - http://www.isentia.com.au/about/who-we-are
