Paul Wilders
March 23rd, 2002, 06:54 AM
{QUOTE-> DoubleClick Inc. have launched DART Enterprise 5, the newest version AdServer technology. DART Enterprise 5 provides customers with creative templates for trafficking and administration, inventory management, analysis, and Application Program Interfaces (APIs) for platform integration.
DART Enterprise 5's customers will continue to leverage the framework that AdServer provided, in addition to the real-time ad-hoc reporting and design. In the past four months, more than twenty DoubleClick customers worldwide have licensed or migrated to DART Enterprise 5.
In addition, DART Enterprise 5 will provide multi-event analysis capabilities that allow customers to manage creative and track their effectiveness through event and post-click analysis. <-QUOTE}
source: www.optinnews.com
DART Enterprise 5's customers will continue to leverage the framework that AdServer provided, in addition to the real-time ad-hoc reporting and design. In the past four months, more than twenty DoubleClick customers worldwide have licensed or migrated to DART Enterprise 5.
In addition, DART Enterprise 5 will provide multi-event analysis capabilities that allow customers to manage creative and track their effectiveness through event and post-click analysis. <-QUOTE}
source: www.optinnews.com